AI-Powered HubSpot marketing: 15 ways to use AI and automation in HubSpot
Got HubSpot? You’re probably keen to explore how to leverage AI to seriously amplify your output and efficiency—without the overhead or burnout. This article...
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What return on investment (ROI) can a new website bring to your business?
What return on investment (ROI) can a new website bring to your business? A new website from elcap delivers more than just a visual update. Our comprehensive...
3 ways to grow your marketing team
Many businesses struggle to grow because they are faced with a multitude of decisions and often find it easier to maintain the status quo.
6 reasons to migrate from WordPress to HubSpot, 1 reason not to
WordPress has powered millions of websites for good reason — it’s flexible, familiar, and incredibly capable. But as your business grows, you may find yourself...
Poor enterprise sales conversion rates? Here's why 70% of prospects never buy from you
Michael Ord is one of the co-founders of Portalis (alongside Andy from Elcap), a sales enablement tool, which was developed from scratch with a bespoke HubSpot...
Harrison shares his journey as a Software Developer Apprentice at elcap
Starting a new career is always a leap — especially when you’re learning on the job. For Harrison, joining Elcap as a Software Development Apprentice has been...